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The Everyday

Misinformation Project

A Leverhulme Trust funded research programme based at Loughborough University

How do people use personal messaging platforms such as WhatsApp, Facebook Messenger, Snapchat or Apple Messages to discover and share information?

This project focuses on people’s everyday experiences, social contexts, and media diets to investigate how potentially misleading information spreads online.

Latest News

Our New National Survey About Misinformation Warnings on Personal Messaging: Meta can do Better

Today we publish our new public report via the Online Civic Culture Centre (O3C) at Loughborough University. Misinformation on Personal Messaging—Are WhatsApp’s Warnings Effective? provides new, population-level findings that confirm and expand the exploratory findings in our June 2023 report, Beyond Quick Fixes: How Users Make Sense of Misinformation Warnings on Personal Messaging. The evidence we…

New findings published on attitudes towards misinformation

The Everyday Misinformation Project has published a new peer-reviewed paper on findings from our qualitative fieldwork with personal messaging users. In Online misinformation and everyday ontological narratives of social distinction, published in Media, Culture & Society, Natalie-Anne Hall, Andrew Chadwick, and Cristian Vaccari reveal how some people discursively position their “taste” in information consumption as…

New Public Report – Beyond Quick Fixes: How Users Make Sense of Misinformation Warnings on Personal Messaging

The Everyday Misinformation Project has published its second public report. Beyond Quick Fixes: How Users Make Sense of Misinformation Warnings on Personal Messaging uncovers the multiple interpretations users have of misinformation warnings on personal messaging platforms. This report comes at an important time, as the Online Safety Bill is currently being debated in the UK…

The Online Civic Culture Centre (O3C)

O3C in the Department of Communication and Media at Loughborough University. Researching how social media are re-shaping civic culture. Established Feb 2018. Director: Professor Andrew Chadwick

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